3 Tech Mistakes That Business Owners Make (and How You Can Avoid Them)
Like many entrepreneurs, you might think that you already have all your technology bases covered. After all, you've invested in new computers and printers, bought modern software and downloaded productivity apps for your PC, laptop and smartphone. All of these are great steps to take but, if you'd look closer, you might discover that you're actually making some mistakes when it comes to business technology. Some of these include:
Not having a CRM
When you're still starting out, you might not yet need a customer relationship management (CRM) system since you might be able count your clients with one hand. However, as your business grows, it would invariably become harder to keep track of your customers' names and addresses and remember your interactions with them. At this point, it becomes advisable to invest in Microsoft CRM 2011 or other versions. You should have a website design that can integrate a CRM into the framework of the site.
Having this type of software can help you store and organise your customer data and track your interaction and communication with them. It also allows you to access these information whenever and wherever you want and easily share them with your staff. It even helps you monitor the effectiveness of your marketing campaigns, make business forecasts and spot potential issues and your processes.
Convinced yet? If you are, don't worry since having your own CRM isn't difficult. Just get in touch with a reputable software development company who specialises in Microsoft CRM 2011, 2013 and 4.0, and they'll help you come up with a system that best fits your needs.
Hesitating to get help from experts
Many entrepreneurs don't want to hire professionals when they come across issues with their computers or software, like trying to create their own business logo instead of turning to professionals who specialise in logo design Brisbane for creative assistance. Some of them are scared of the costs this would bring, while others simply don't want to admit that they don't know how to fix their problems. As a result, they end up doing DIY troubleshooting and finding solutions on their own.
However, if you find yourself doing the same things, you have to realise that fixing IT problems by yourself won't do your business any good. For one thing, it can lead to costly errors, which will force you to spend even more money to rectify these mistakes. It can also cause you to waste lots of time, which you could have otherwise spent on growing your venture.
So, whenever you encounter problems with your IT systems, don't hesitate to seek assistance from experts. If you're based in the Australian Capital Territory, for instance, you can call us here at Canberra Computer Solutions and take advantage of our professional solutions. We offer a wide range of services such as computer repairs, virus removals, and data recovery, and we can help you in installing new hardware and upgrading your system. So, the only thing you should do is to sit back and watch as we bring your IT infrastructure back to life and improve its performance.
Forgetting to back up your data
Storing and organising your data is important, but backing them up is even more crucial. This way, you'll avoid losing essential documents if ever your computers or server would become damaged by floods, fires or other natural disasters or get destroyed due to human error.
There are several things you can do to protect your data. One of these is to copy your info to storage tapes or external hard disk drives, which you can then either bring home or store in a safe-deposit box. You can also get the services of an experienced and established cloud storage solutions provider, who'll help you store your backups in an off-site location and keep them safe at all times.
Take note of these tech mistakes and make sure to stay away from them.